न्यूज़ चाचा का धमाका
जितेंद्र जैन जिला शिवपुरी
समाचार
शिवपुरी शहर के बीचो-बीच मारुति सुजुकी शोरूम पर किसी भी प्रकार की कोई भी फैकेल्टी नहीं है ।
Maruti Suzuki का एक Best & Premium Level Showroom बनाना है,
उसमें सिर्फ गाड़ी रखना ही काफी नहीं होता,
बल्कि Customer Experience, Comfort,
Trust और Service Quality सबसे बड़ा फैक्टर होता है।
1. Showroom Location & Outside Facilities
(बाहर की सुविधाएँ)
(1) Prime Location
मेन रोड/हाईवे के पास शो-रूम होना चाहिए।
Visibility ज्यादा हो ताकि लोग आसानी से पहचान सकें।
(2) Big Branding & Signage
Maruti Suzuki का बड़ा Board
रात में दिखने के लिए
LED Light Branding
Entrance पर Premium Gate & Name Display
(3) Parking Facility (सबसे जरूरी)
Customers के लिए अलग
Parking
Staff Parking
Test Drive Cars Parking Zone
VIP Parking Area (Premium Customers के लिए)
(4) Security Gate & Guard
Main Gate पर Security Guard
Visitor Entry Register
Vehicle Entry-Exit Control
(5) CCTV Monitoring (24x7)
Outside + Inside दोनों जगह कैमरे
Recording Storage Minimum 30 Days
Monitor Room अलग होना चाहिए
2. Reception & Front Desk
Facilities (रिसेप्शन एरिया)
(1) Premium Reception Counter
Clean,
Modern,
Attractive Counter
Customer Greeting System
(2) Token System (Optional but Best)
Waiting Customers के लिए Token Number
Display Screen पर Token Call System
(3) Visitor Management System
Tablet/Computer पर Customer Entry
Name, Mobile, Requirement रिकॉर्ड होना चाहिए
(4) Welcome Drink Facility
Drinking Water
Tea/Coffee
Cold Water / Juice (Premium Feel)
3. Showroom Display Area (गाड़ियों का डिस्प्ले सेक्शन)
(1) Proper Car Display Space
Cars को spacious
तरीके से रखना एक गाड़ी से दूसरी गाड़ी के बीच पर्याप्त जगह।
Customers को car देखने में ease हो
(2) Good Flooring
Marble / Granite / Epoxy Flooring
चमकदार और साफ दिखना चाहिए
Anti-slip होना चाहिए।
(3) Lighting System (बहुत जरूरी)
White LED Ceiling Lights
Spotlights (Car Highlight करने के लिए)
Natural Light भी आ सके ऐसी planning
(4) Car Information Stands
हर car के साथ stand होना चाहिए जिसमें:
Model Name
Price Range
Mileage
Features
Finance Offers
(5) Accessories Display Corner
Seat cover
Music system
Alloy wheels
Floor mats
Car perfume
Dashcam
Body cover
Genuine Maruti Accessories Section
4. Customer Waiting Lounge (Waiting Area)
(1) Comfortable Sofa Seating
Soft Sofa + Chairs
Seating capacity अच्छी हो (15-30 लोग)
(2) Air Conditioning (AC)
Proper cooling system
Summer में बहुत important
(3) Entertainment
LED TV
News / Sports Channel
Maruti Suzuki Promo Videos
(4) Free WiFi
Customers के लिए Free WiFi facility
(5) Mobile Charging Point
Charging sockets at multiple locations
(6) Kids Play Zone (Best Facility)
छोटे बच्चों के लिए mini play area
Toys, small slides, coloring corner
5. Sales Consultant Area (Sales Desk System)
(1) Dedicated Sales Desks
हर Sales Executive के लिए अलग desk
Computer + Internet
Printer + Scanner facility
(2) Customer Discussion Space
Private discussion zone
शांत माहौल ताकि customer आराम से बात कर सके
(3) Offer Display Board
EMI Offer
Exchange Bonus
Festival Discount
Insurance Offer
6. Finance & Insurance Department (सबसे जरूरी)
(1) Finance Desk
Loan Facility Support
सभी बैंक/NBFC Tie-up होना चाहिए
(2) EMI Calculator Display
Digital EMI Calculator Screen
Customer को EMI समझाने में easy
(3) Insurance Desk
Insurance Comparison system
Cashless insurance network details
(4) Document Verification
Counter
Loan documents scanning
KYC verification
7. Test Drive Facility (Premium Experience)
(1) Dedicated Test Drive Cars
अलग-अलग models की test drive car
हमेशा clean और fuel ready
(2) Test Drive Route Planning
पहले से तय safe route
City road + speed test area
(3) Test Drive Booking System
Customer के लिए appointment system
WhatsApp booking सुविधा
(4) Driver Facility
Trained Driver/Executive
Customer safety priority
8. Delivery Area (Car Delivery Zone)
(1) Separate Delivery Bay
एक dedicated delivery hall
Car reveal experience
(2) Decoration Facility
Balloon decoration
Ribbon decoration
Flower bouquet
(3) Photo Booth / Selfie Point
"Congratulations" Backdrop
Customer की delivery फोटो क्लिक करना
(4) Cake Cutting Facility (Optional Premium)
Special customers के लिए celebration option
(5) Delivery Checklist System
PDI report
Insurance paper
RC process
Accessories list
9. Customer Relationship Management (CRM Facility)
(1) CRM Office
Customer follow-up call team
Feedback collection
(2) Service Reminder System
WhatsApp/SMS reminder
Free service reminder
(3) Complaint Resolution Desk
Customer complaint handling
Fast resolution
10. Service Center Facility (Workshop) (अगर आप service भी रख रहे हैं)
(1) Dedicated Service Workshop
Lift system for car servicing
Diagnostic machine facility
(2) Washing Area
Foam wash
Pressure wash
Dry cleaning
(3) Wheel Alignment & Balancing
Modern machine for balancing
Alignment system
(4) Denting Painting Booth
Dust-free paint booth
Paint mixing lab
(5) Quick Service Bay
Small repair के लिए fast bay
Oil change quick service
(6) Breakdown Assistance
Tow van facility
Roadside assistance team
11. Spare Parts Department
(1) Genuine Spare Parts Store
Separate spare parts store room
Barcode system inventory
(2) Parts Counter
Customer parts purchase desk
Billing counter
(3) Stock Management Software
Fast availability
Real-time stock tracking
12. Car Washing & Detailing Zone (Premium Facility)
(1) Detailing Studio
Ceramic coating
Teflon coating
Interior polish
Engine cleaning
(2) Vacuum Cleaning
Interior deep vacuum cleaning
(3) Underbody Wash
Underbody rust protection
13. Customer Service Waiting Area (Workshop Waiting)
(1) Workshop Waiting Lounge
Separate waiting room for service customers
(2) Transparent Glass View
Glass partition जिससे customer workshop देख सके
(Trust बढ़ता है)
(3) Refreshment Counter
Tea/Coffee
Snacks machine
14. Washroom Facilities (सबसे जरूरी)
(1) Clean Washroom
Male/Female separate toilet
Proper hygiene
(2) Disabled Friendly Washroom
Handrails, easy access
15. Staff Facilities (Employees के लिए)
(1) Staff Room
आराम के लिए resting area
(2) Staff Washroom
अलग washroom staff के लिए
(3) Staff Canteen / Pantry
Lunch facility
Drinking water + fridge
(4) Training Room
Sales training + product training
16. Digital Technology Facilities (Modern Showroom के लिए)
(1) Digital Display Screens
Models, offers, features display
(2) Virtual Car Experience (Premium)
Virtual Reality / 3D car configurator
(3) Online Booking System
Customer online booking कर सके
(4) Paperless Documentation
Digital signature system
Cloud storage
17. Safety & Emergency Facilities
(1) Fire Safety System
Fire extinguisher
Smoke detector
Fire alarm system
(2) Emergency Exit
Proper emergency exit path
Safety signage
(3) First Aid Kit
Medical emergency kit available
18. Power Backup & Electricity System
(1) Generator Backup
पूरे showroom + workshop के लिए backup
(2) Solar Panel (Best Option)
बिजली बचत + eco-friendly
(3) UPS Backup
Computers & billing system के लिए
19. Water Supply & Cleaning System
(1) RO Water Plant
drinking water के लिए RO
(2) Water Storage Tank
Workshop washing के लिए water tank
(3) Drainage System
Service area में proper drainage
20. Billing & Documentation Section
(1) Billing Counter
Separate billing desk
Fast invoice generation
(2) Registration Desk (RTO work)
RC, number plate process
Customer को complete guidance
(3) Document Storage Room
File management system
21. Customer Loyalty & Extra Premium Facilities
(1) Customer Feedback System
Feedback form
Google review request counter
(2) Membership Card / Loyalty Program
Free wash coupons
Free checkup coupons
(3) Pickup & Drop Facility (Premium Service)
Service customers के लिए pickup drop